Elevating low-effort engagement to cultivate stronger community commitment: A study of social capital within Instagram's brand community
ARTHA KUSUMA, Agung et al.
Elevating low-effort engagement to cultivate stronger community commitment: A study of social capital within Instagram's brand community.
Intangible Capital, [S.l.], v. 20, n. 1, p. 236-257, mar. 2024.
ISSN 1697-9818.
Available at: <https://www.intangiblecapital.org/index.php/ic/article/view/2443/854>. Date accessed: 07 june 2026.
doi:https://doi.org/10.3926/ic.2443.